Buying guide

Promotional Products Guide

The right promotional product is one your audience will actually use, keeping your brand visible over time and making good use of the budget.

Priorities when choosing promotional products

1Target audience

Product expectations differ for customers, dealers, employees, trade fair visitors and field teams.

2Frequency of use

Everyday items such as pens, mugs, insulated flasks, notebooks and bags extend brand contact.

3Print area

Logo visibility should be considered together with product surface, printing technique and corporate colours.

4Delivery deadline

Product and printing lead times should be planned in advance for events, launches or the New Year season.

Most requested product groups